Burson Latino, the U.S. Hispanic practice of leading global strategic communications and public relations firm Burson-Marsteller, and Miami Dade College’s (MDC) School of Entertainment & Design Technology (SEDT) are coming together to produce digital content from Hispanicize 2016, and livestream the Second Annual Tecla Awards.
“We are thrilled to once again be part of the most important Hispanic market industry event reaching more digital influencers, Latino journalists and marketers than any conference of its kind,” said Jorge Ortega, Executive Vice President and Burson Latino lead. “Hispanicize is a natural fit for Burson Latino. This event is a truly exceptional platform where influencers, brands, filmmakers, musicians and marketers can learn, share and grow together.”
MDC’s SEDT students will work with Burson-Marsteller and use StudioB, its fully integrated, real-time, data-driven center of creativity, content production and distribution to produce multiplatform daily news digests of all Hispanicize activities throughout the week-long conference. In addition, StudioB Live and the MDC crew will produce and livestream – via Hispanicize’s YouTube channel – the second annual Tecla Awards, recognizing the best social media campaigns and digital influencers in the Hispanic market, to be held Thursday, April 7, 2016 in downtown Miami.
“Burson-Marsteller’s world-class communications expertise combined with the unparalleled creative production capabilities of my alma mater, MDC, will help us capture and curate the most compelling content for our attendees and sponsors,” said Manny Ruiz, Hispanicize CEO.
Burson-Marsteller Miami’s collaboration with MDC is part of an existing partnership, launched in 2015, to complement the capabilities of the Florida-based StudioB team with SEDT’s extensive audio-visual production, photography and animation resources. This collaboration also offered MDC student-interns real-world experience working with Burson-Marsteller Miami staff.
The seventh-annual Hispanicize event (www.HispanicizeEvent.com) will be held from April 4-8 in downtown Miami’s InterContinental hotel.
Altogether, Hispanicize 2016 Week features a record-breaking 220+ speakers in 100+ sessions, workshops, fireside chats and keynotes. Hispanicize 2016 also features the first annual DiMe Summit, the third-annual Positive Impact Awards gala, the second-annual Tecla Awards and the first-annual Diversity Tech Showcase.
The final schedule can be accessed at http://hispanicizeevent.com/schedule/ or via the smartphone apps of iTunes, Android. To purchase a pass to attend the event REGISTER HERE. To reserve a hotel room visit http://bit.ly/20wa0iM. See the official preview video of Hispanicize 2016 here: https://www.youtube.com/watch?v=Ys3_h5m8V6s)
Burson-Marsteller, established in 1953, is a leading global strategic communications and public relations firm. It provides clients with strategic thinking and program execution across a full range of public relations, public affairs, reputation and crisis management, advertising and digital strategies. The firm’s seamless worldwide network consists of 73 offices and 85 affiliate offices, together operating in 110 countries across six continents. Burson-Marsteller is a part of Young & Rubicam Group, a subsidiary of WPP (NASDAQ: WPPGY), the world’s leader in communications services. For more information, please visit www.burson-marsteller.com.
About Miami Dade College
Miami Dade College (MDC) is the higher education institution with the largest undergraduate enrollment in America, with more than 165,000 students. It is also the nation’s top producer of Associate in Arts and Science degrees and awards more degrees to minorities than any other college or university in the country. The college’s eight campuses and outreach centers offer more than 300 distinct degree pathways including several baccalaureate degrees in education, public safety, supervision and management, nursing, physician assistant studies, film, engineering, biological sciences, and others. In fact, its academic and workforce training programs are national models of excellence. MDC is also renowned for its rich cultural programming. It is home of the Miami Book Fair International, Miami International Film Festival, the MDC Live Arts Performing Arts Series, the National Historic Landmark Miami Freedom Tower, a major sculpture park and large art gallery and theater systems. MDC has admitted more than 2,000,000 students and counting since it opened its doors in 1960.For more information please visit www.mdc.edu.
About MDC School Of Entertainment & Design Technology
The renowned School of Entertainment & Design Technology (SEDT) at Miami Dade College (MDC) is a community of scholars, professionals, and partnerships whose mission is to provide access to an affordable, world-class education by combining technical, theoretical, and practical hands-on experience to empower students to meet the increasing demands of the local entertainment and multi-media industries. In addition, SEDT serves those who are currently employed in the industry and desire to upgrade and enhance their skills. The SEDT offers dynamic programs in film production, radio and TV broadcasting, music business, graphic and web design, photography and animation, including a Bachelor of Applied Science in Film, Television & Digital Production. To learn more, visit www.mdc.edu/sedt.
About Hispanicize Media Group
Hispanicize Media Group, LLC (HMG) works with leading brands and advertisers to navigate the rapidly evolving, trillion dollar U.S. Hispanic market by offering branded media opportunities, brand integrations, digital marketing campaigns and social influencer management through its on and offline platforms that include the annual Hispanicize event and DiMe Media. HMG’s award-winning management team is credited with pioneering the U.S. Hispanic social media industry and creating culturally resonating and engaging content for today’s Latino consumers. HMG is headquartered in Miami with offices in New York, Los Angeles and Atlanta.
Contributed: Hispanicize Wire – Burson Latino and Miami Dade College Partner with Hispanicize to Produce Event Content and Broadcast Tecla Awards Live