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NFL Celebrates Hispanic Heritage Month

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The National Football League and its teams will celebrate Hispanic Heritage Month with a series of special events focused in week 3 of the season.

The theme of this year’s Hispanic Heritage Month recognition is “Feel the Orgullo.”  In Spanish, the word “orgullo” means pride.  Latino players, fans, and coaches have a strong sense of pride not only in their culture but in their team and the NFL. During Hispanic Heritage Month, the NFL and all 32 teams will amplify the rich history, heritage and tradition of Latinos, and honor the positive impact they have had on the game and country.

Throughout Hispanic Heritage Month, fans can visit www.NFL.com/HispanicHeritage for a look at the personal stories of Hispanic players, past and present, who have left a lasting legacy on the NFL. Follow @NFLEspanol on Twitter or the hashtag #FeelTheOrgullo for details on a user-generated photo contest and tweet chat during which fans will be encouraged to share their pride. 

All NFL teams will enhance the celebration with local efforts throughout the month including designated home games with in-stadium themed elements and local community outreach in honor of Hispanic Heritage Month.

32 LEADERS RECOGNIZED THROUGH THE NFL HISPANIC HERITAGE LEADERSHIP AWARDS

For the 2015 celebration of Hispanic Heritage Month, the NFL and Hispanic Heritage Foundation (HHF) have partnered for the fifth annual NFL Hispanic Heritage Leadership Awards.  The awards recognize the contributions of Hispanic leaders in each NFL market.  Each award recipient will be recognized at an event in their local market and will select a non-profit organization of their choice that serves the local Hispanic community to receive a $2,000 donation.

 

FUEL UP TO PLAY 60 EN ESPAÑOL LAUNCHES

Fuel Up to Play 60, the largest in-school wellness program founded by the NFL and National Dairy Council (NDC), will grow this fall.

Through the launch of Fuel Up to Play 60 en español, the program will encourage Spanish speaking communities nationwide to live healthier lifestyles through good nutrition and physical activity. Several organizations have committed to the effort, including the PepsiCo Foundation, which has provided funding to develop Spanish-language materials and resources, as well as grant dollars to further support health and wellness activities and programming within Los Angeles Unified School District and Miami-Dade County Public Schools. In addition, Fuel Up to Play 60 launched a redesigned website (FuelUpToPlay60.com) that provides Spanish-language content and materials, extending the reach and access of the program to students, teachers and families across the country.

 

NFL PLAY 60 CHARACTER CAMPS IN SEVEN MARKETS

As part of the NFL’s year-round Hispanic outreach initiative, NFL PLAY 60 Character Camps were held in 7 markets this summer.  Presented in partnership with the Muñoz Agency and USA Football, the camps focused on offering youth opportunities to play and experience the game of football while emphasizing exercise and reinforcing the importance of character in athletics and life.   The next NFL PLAY 60 Character Camp will be held in the San Francisco Bay Area during Super Bowl week.

WEEK 3 BROADCAST DETAILS

  • A national spotlight will shine on the NFL’s celebration of Hispanic Heritage Month during Thursday Night Football, Sunday Night Football and Monday Night Football broadcasts in week 3 which will highlight in-stadium elements as well as community events.
  • The New York Giants will host the Washington Redskins on Thursday, September 24 (8:25 PM ET, CBS and NFL Network).
  • Thursday Night Football is available in Spanish via SAP (Secondary Audio Program) with Roberto Abramowitz calling the action on CBS and NFL Network.
  • The Denver Broncos will visit the Detroit Lions on Sunday, September 27 (8:30 PM ET, NBC, NBC Universo and Entravision Radio).
  • During Sunday Night Football on NBC, Telemundo’s sportscasters Rene Giraldo and Edgar Lopez provide coverage in Spanish via SAP.
  • The broadcast will also be available in Spanish on NBCUniversal’s Hispanic cable network NBC Universo with sideline reporter Veronica Contreras on-site.
  • Entravision will broadcast Sunday Night Football live on their owned and operated radio stations with Tony Balon and Erwin Higueros handling play-by-play.
  • And the Kansas City Chiefs will take on the Green Bay Packers on Monday, September 28 (8:30 PM ET, ESPN, ESPN Deportes and ESPN Deportes Radio).
  • Monday Night Football’s broadcast team for ESPN Deportes features Spanish-language Emmy-nominated play-by-play voice Álvaro Martín, analyst and former NFL kicker Raúl Allegre, and sideline reporter John Sutcliffe.
  • On Saturday, September 26, Telemundo will air a NFL Hispanic Heritage Month special, Fútbol Americano Celebrando el Mes de la Herencia Hispana at 3:30 PM/2:30 Central highlighting the NFL’s Hispanic players.